How to search Facebook group messages

Hidden in the top right corner is a little magnifying glass

Click and search the message contents for previous discussions and topics


Media Case Study: G Adventures


With the route along the West Coast of Africa becoming more popular with serious adventure cruisers, I sensed a rare story opportunity.

I outlined a media plan to Silversea, Lindblad and G Adventures who were then promoting the itinerary between Cape Town and West Africa.

G Adventures international PR agency, Mulberry Marketing Communications, responded in March 2012 and offered me a confirmed spot on the March 2013 departure based solely on my publication history.

The following publication results have been achieved so far:

Print
 Online
Radio
  • ABC Nightlife (national) 15 mins. with Tony Delroy (air date: 20 Oct 2013)



Tips for DIY press photography (or how not to)

Hey PRs, you want your client portrayed in the best light possible (pun intended) so take a few seconds to think about that pic you are going to send to the world's media.

The image below is exactly how I received it to go with an important media release. But they're all important right?


here is the original image as received
click to enlarge any image
After a quick-and-dirty five minute post-production fix.
But which of your journo friends will be bothered?
Even if you're in a rush, try and find time to tick these boxes.

[] Find even, filtered light ie shade. This may even be inside. Use fill flash if you must.
[] Avoid distracting backgrounds. Compose.
[] Is it a group of four - or two couples? (Or opposition parties?) Make the group.
[] Use best available camera. This was shot on an iPhone 4. Meh.

Then don't send 4MB files to everyone as an unsolicited attachment.


How to search your Facebook timeline

Here's a useful tip for searching your Facebook timeline that I haven't been able to find on any of the forums.

Frustrating isn't it? Trying to find that post you made about cinnamon scones back in 2012. Well, in the absence of a search facility for personal pages, use Google. Just know how to form the right query.

In the Google search box, type the following:

site:facebook.com/username "cinnamon scones"


This should bring up all the posts about this bakery item from your timeline. It's not 100%, because it will only work with 'public' posts indexed by Google, but go ahead, try it. You might be surprised.


Look who's talking

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